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Blog date 04-03-2021
Category : Products

Searching For “Top IT Companies Near Me”? Daddy's Code Is Your Answer!

"Top IT Companies near me" -This is the most searched on Google and other search engines. Why not?

IT and digital technology is growing rapidly. Every enterprise has already completed the digital transformation or is planning to do so. The statistics on digital expenditure show that enterprises are ready to take up this challenge to streamline their businesses and increase productivity and make more profits.

With people preferring to buy online, it becomes necessary that businesses set their store online. Daddy's Code helps businesses take up the digital shift with ease.

 

Daddy's Code- One Of The Top IT Companies Helping Businesses Take The Digital Leap

Daddy's Code is a software company focused on providing solutions in web design & development, mobile app development, digital marketing, mobile game development, digital card design, MLM software, graphics designing and e-commerce store development. It has an expert team to provide efficient software solutions that help improve sales and profits in businesses.

 

Hire Talented Android App Developers At Daddys Code

In the mobile era, social media apps, game apps and other useful apps are the most downloaded from the Play Store and the App Store. Android & iOS apps help businesses provide personalized content to their customers. At Daddy's Code, the mobile app developer in Android and iOS takes utmost care of design and functionality to develop an app that increases user engagement and sale potential. The game developer at Daddys Code is well-versed in designing engaging mobile games using the Unity 3D engine. Also, it has expertise in developing MLM software through websites and apps.    

 

Daddy's Code- The Best Web Development Company To Design Intuitive Websites

A website or an online store can increase your business potential, sales, traffic and profits. At Daddy's Code, the top web development company, you are assured of a user-friendly responsive website that improves user engagement experiences and ensures product or service buys. It offers business portfolio website development, digital cards designing and e-commerce website development services.

 

Digital Marketing Agency To Generate leads, Drive Website Traffic & Build Brand Awareness

Daddy's Code is the top digital marketing company that offers a host of services like social media marketing, Google Ads, lead generation and website retargeting. It offers services of digital marketing in Google or the paid ad campaigns (PPC in Google Ads). Daddy's Code is also the top social media marketing agency to help businesses reach their prospective customers through the power of social media platforms.

 

Daddy's Code- Graphic Designing Agency To Create Unique Business Logos, Social Media Banners

From creating the logo of your business to designing corporate brochures, Daddys Code is the finest graphic designing agency to go for when you have design requirements. It is also into banner designing for websites and social media posts. Make a strong impression of your business to your clients through logos, business cards and corporate e-brochures from Daddys Code.  

 

From Graphic Designing, Website & App Designing To Digital Marketing- Complete Digital Solutions

Daddy's Code has expertise in offering complete digital solutions. It is one of the top IT companies in Surat that provides a range of services from graphic designing, website design and development to digital marketing. It has an efficient team of Android app developers, web developers, game developers, graphic designers, UX designers, mobile app developers and digital marketers.

If you want your business to grow through a website or mobile app, Daddys Code will help you not only to design the website/app but also to get increased traffic through digital marketing. All-in-all, Daddys code offers complete digital solutions meant to increase visitors to the website, get more sales and improve your business success.

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Blog date 02-03-2021
Category : Products

Top IT Companies In Surat

Just like Bangalore is an IT hub, Mumbai the financial capital of India, Surat in Gujarat is famous for textiles and diamonds. It is the city to the largest diamond polishing industry in the world. It also produces and processes record man-made textile products in India.

Surat city has also progressed in education and IT. There are many top IT companies in Surat that cater both to local and international clienteles.

 

Local IT Requirement In Surat

Surat is set to be a smart city under the proposed Indian government plans. The Surat Municipal Corporation has planned to connect various government bodies with the citizens of Surat and this requires a mammoth IT infrastructure. The Surat Municipal Corporation (SMC) is working at a rapid pace to achieve this.

There are textile companies in plenty in Surat that cater to the end-users. Setting up online stores helps businesses to cater to customers across India. The B2B and the B2C e-commerce websites connect the local textile traders with retailers, businessmen and customers from any part of the world. The same goes for the diamond sector too. There are umpteen jewelry stores that have set up their online stores to sell diamond-studded jewelry to customers worldwide.

The local best IT companies in Surat cater to the textile and diamond industry and help them to make the digital shift smooth and seamless.    

After the digital requirement, comes the IT software solution necessary to streamline the business. The CRM software, the sales software, the inventory software- all these services are provided by the local IT companies in Surat.

The places around Surat like Vapi, Ankleshwar, Bharuch and Hazira are industrial towns. The best IT companies in Surat also provide services to these companies. Moreover, since the cost of setting up an IT company in Surat is low when compared to the metro cities like Mumbai, Pune and Bangalore, this benefit is passed on to the customer. Hence, the IT services offered in Surat are affordable when compared to those offered by the metropolitan cities. The talent and quality of IT specialists and developers here in Surat have improved vastly and can be considered on par with other cities.       

 

International IT & Digital Requirements

The top and best software companies in Surat cater to international clients all over the globe. Many of them have their branches in the US and UK. The businesses there outsource projects to the software companies in Surat because it proves to be cost-effective to them.

 

Daddys Code- The Best IT Company In Surat

Surat is one of the fastest-growing cities both in India and the world. It has some of the best IT companies in India. Daddys Code is one such top IT company in Surat that offers holistic digital solutions. It offers solutions in web designing, web development, e-commerce development, mobile app development, mobile game development, digital marketing, MLM development, portfolio website development and graphics design.  It has an expert team to execute projects flawlessly within the time frame and budget. Daddys Code offers services to all business verticals like hotels, textile industry, real estate, chemical, jewelry, hospitals, and educational institutes.        

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Blog date 25-02-2021
Category : Products

Searching For The Best Food In Surat?

If you ever visit Surat, you will definitely fall in love with its vibrant food culture and its people. The best food in Surat can be had in the streets or at its famous hotels. Surat food is an institution in itself. Whether it is the unlimited Surti thali or the Surat street food, we guarantee, you will love it!

We list the best foods in Surat. Tell us, if you have tried each of these Surat famous foods.

 

Best Surat Food- Aloo Puri Rander Surat

Aloo Puri Surat Best Food

I cannot resist placing this at the top of the best street food in Surat. Tiny puris are neatly placed on a plate and topped with gravy of aloo and green peas, mint chutney, imli chutney and sprinkled with chat masala, sev and coriander leaves. Aloo Puri in Surat is best had in the streets of Rander. Speaking of street food in Surat, Rander is the best place to not only have Aloo Puri but also the Burmese delight Khao-suey (pronounced in Surti dialect as Khawsa) and the regular parathas.

 

Radhe Dhokla Surat

Radhe Dhokla Surat Best Food

Dhokla is inseparable from Surat food list. In trains, in picnics, with friends & family, the humble dhokla will find a place in every Gujju’s tiffin. The Radhe Dhokla in Surat is a popular shop in Surat that serves fresh steaming and mouth-watering dhoklas that you cannot resist. It also sells the other popular Gujarat snacks like Khandvi (Pataudi), Idada and the Khaman. And then how can we forget the Surti locho? The Radhe Dhokla Adajan, Radhe Dhokla Vesu, and Radhe Dhokla in Citylight Surat are the go-to branches for Surti dhokla lovers.  

 

Jani Locho and Khaman House Surat & Gopal Locho Khaman House Surat

Gopal Locho Best Food In Surat

LOCHO! The food of Surat, by Surat, for Surat! Locho was accidentally invented in Surat and the rest, as they say, is history! Your visit to Surat is incomplete if you haven’t tasted the Surti Locho. You will see long serpentine queues of people waiting to purchase their share of Locho on Sunday mornings in front of Jani Locho & Khaman House Surat. You can try the fancy variants like the Cheese Locho, Roll Locho, Lasan Cheese Locho, Peri Peri Locho, Roll Cheese Chilly Locho and The Roll Italian Locho as per your liking.

Another equally popular locho joint is the Gopal Locho Khaman House in Surat. It has many branches and it serves delectable fare like locho, Khaman, Idada, Khandvi and other farsan (savories). The Gopal Locho Adajan and Gopal Locho Vesu are the most prominent branches in Surat.

 

Mahesh Pav Bhaji Surat

Mahesh Pav Bhaji Best Food In Surat

The Surat food list is incomplete without the mention of Pav Bhaji. Mahesh Pav Bhaji in Surat serves delicious Pav Bhaji with variants like Jain Pav Bhaji, Oil Pav Bhaji, and Butter Pav Bhaji. Butter or oil? Select the one that you like and your evening is made. Mahesh Pav Bhaji has many outlets like in Surat Chowpaty Athwagate and Adajan. The Mahesh Pav Bhaji in Vesu Surat is also famous among pav bhaji lovers.

 

Shakti Sandwich Surat

Shakti Sandwich Best Food In Surat

Sandwiches- Simple, appetizing and belly-filling! What more does one want? The Shakti Sandwich in Surat is famous for preparing a variety of sandwiches like Italy Touch, Cheese Masala, Cheese Garlic, Cheese Chilli, and Tuscany. So rush to the nearest Shakti Sandwich shop in Surat and enjoy your sandwich with a steaming cup of coffee or a bottle of cold drink.

 

Jalaram Kathyiawadi Surat

Jalaram Kathiyawadi Best Food In Surat

The Kathyiawadi food is different from the typical Surat food. The Kathyiawadis businessmen have dominated the diamond trade in Surat. Most of the Kathyiawadi people are located in Varachha, Mota Varachha, Kapodra, and Kamrej areas of Surat. The Jalaram Kathyiawadi is a chain of Kathiyawadi hotels in Surat. Have the ghee-laden bajra rotla with sev tomato, aloo ringan, baingan bharthu and try the vaghareli khichdi masala. You will definitely fall in love with the Kathyawadi food!  

 

Vaishali Vadapav Surat

Vaishali Vada Pav Best Food In Surat

Vadapav the staple healthy quick-bite breakfast of the working class now finds a place in every hotel menu. At Vaishali Vadapav you can relish the Cheese Vadapav or the lip-smacking butter Vadapav. Late for work? Grab a quick bite at any of the Vaishali Vadapav outlet in Surat and you are done till your lunch.

 

Captain Egg Surat

Captain Egg Best Food In Surat

When we talk about Surat food, we need to talk of eggs. Captain Egg In Adajan and also in Magdalla Surat is famous for its egg dishes like the Egg Drop Soup, Egg Dum Biryani, Surti Fry Platter Sizzler, Egg Roll and much more.

There are other egg shops in Surat like Ganesh Omlette, Yadav Omlet Center, Ministry Of Eggs, Live Egg Station, Dinesh Health Kitchen and Raju Omlette Centre. Ganesh Omlette Centre in the New Textile Market Surat and Raju Omlette in Vesu Surat is also a must-go for all egg lovers. There are a variety of egg dishes available in Surat. The famous ones are the Egg Gotala, Egg Paplet, Red Laziz, Italian Fry, Chinese Fry, Mexican Fry, Cheese Omlette, Egg Lahori, Australian Egg Fry, Egg Fried Rice, and American Rabdi.  

 

Vijay Dairy Surat

Vijay Dairy Best Food In Surat

Vijay Dairy in Surat is famous for milk and milk products. The creamy Dahi, the magical buttermilk and the soft paneer (cottage cheese) are famous here. The milk sweets (Khoa sweets) at Vijay Dairy in Adajan are liked by the Surtis. Vijay Dairy also has centres at Gujarat Gas Circle and Bhatar Road Surat.

 

24 Carat Mithai Magic Surat, Kailash Sweets Surat, Shiv Shakti Sweets Surat

24 Carat Mithai Magic Best Food In Surat

Sweets play an important role in the Surat food. The Surti special sweet in Navratri is Ghari, a sweet made of milk khoa and dry fruits. At the 24 Carat Mithai Magic you get Gold Ghari for ₹9000/kg!!! Yes, 24 Carat Mithai Magic even sells gold-foil-plated sweets made of dryfruits and khoa in all the seasons. Its other winter specialties are Adadiya Pak, Salam Pak, Khajur Pak, Gajar Halwa, Methi Pak and Gundar Pak.

Kailash Sweets in Nanpura, Athwalines, Varachha Main Road & Adajan Surat is one of the oldest sweet shops in Surat. It sells milk sweets, ghee sweets and Bengali sweets.

One more famous sweet outlet is the Shiv Shakti Sweets & Snacks. You can see people queuing to purchase the Ghari sweet during the Chandini Padva soon after Navratri. The Shiv Shakti Sweets & Snacks is located in Ghod Dod Road and in Ring Road Surat.  

 

Uncle Momos Surat

Uncle Momos Best Food In Surat

Momos in Surat? Well, you may be surprised, but momos are quite popular in Surat. The Uncle Momos in Vesu Surat offers the regular steamed and fried momos. The other famous variants are the Cheese Tandoori Momos and the Veg Cheese Gravy Momos. The hot spicy soup served as a starter sets the perfect tone to start gorging on the delicious momos in Surat.

 

Belgian Waffles Surat, 99 Pancakes Surat

99 Pancakes Belgian Waffles Best Food In Surat

Are you craving for desserts like pancakes and waffles in Surat? You need not worry. The Belgian Waffles in Surat has the choicest menu like the classic Blueberry Creamcheese Waffle or the Double Chocolate Dark & White Fantasy Waffle. For tasting lip-smacking pancakes, head to 99 Pancakes Adajan or 99 Pancakes Vesu. Try the Holland Pancakes, French Pancakes or the Deep Dish Pancakes here and we are sure that you will come back here for more.      

So, isn’t Surat food, a food lover’s delight?

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Blog date 20-02-2021
Category : Travel

VR Mall Surat Shop List- Surat’s Most Visited Shopping Hotspot | VR Mall Shops

VR Mall Is the Surat Biggest Mall. VR Mall Shops Located in the Dumas Road, Magdalla.

The opening Time is 11 AM to 10 PM.

 

Well VR Mall Surat  Provide Various Brands & Give Amazing Shopping Experience. Surtis Loved to Shopping into VR Mall. Also You Can Enjoyed  Movies  into VR Mall Inox Theater.  Mall Provide You All Brands.

 

We Can Also Go There with friends for Hangout, Inside the Mall there is Big Food Bazar Which Give Your Tongue Roller Coster Ride.

Here is the VR Mall Surat Shop List

VR Mall Surat Ground Floor Shoplist There is Many more Shop Like Sugar Cosmetics, Under Armour, bebe Accesories, Nykaa LUXE, Celio, Heatware, Deniel Wellington,Aeropostale, Sunglass Hut, Rare Rabbit, Jack & Jones, Zodiac, Levis,  US Polo, UCB, Tommy Hilfiger, Calvin Klein Jeans, Lacoste, Vera Moda, Cover Story Aldo, Only, Ritu Kumar, Tuan, Swarosvski, Revlon, ColourBar Cosmetic, Clinique, Forest Essentials, The Body Shop, Mac, Marks and Spencer, WestSide.

 

 

VR Mall Surat First Floor Shop list Titan, Clarks, Puma, Lenskart, Bata, Vivo, The Man Company,Adidas, Flying Machine, Crocs, LP Sport, Asics, Macv Eye Wear, Arrow, Louis Phillips, Allen Solly, Indian Terrain, Van Heusen, Pepe Jeans, Fbb, Skechers, Nike, Miniso, Spykar, Ivenus, Trends Footwear,Max, Zara.

Vr Mall Second Floor Shop List Name Chumbak, Mini-Klub, Reflexion, Ambreh, Pantaloon, PlanetSuperHeros, Vip Bags, Relax n Go, Chicco, Ximi  Vogun, Hamleys, Rangriti, Homecentre, Spa Nation, Ruff Kids, Tommy Hilfiger Kids, US Polo, Mothercase, UCB Kids, Go Colour.

 

 

 

 

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Blog date 18-01-2021
Category : Mobile Application

How Do Free Mobile Game Apps Make Money?

If it is anything that has gained massive popularity in the past couple of months, it is the internet and of course, mobile games!

The gaming sector is an area that is seeing tremendous growth potential year after year. This has helped the game app revenues soar.

 

Why should I design a mobile game app?

If you have a gaming idea in mind, don’t hold back. Convert it into an interactive game. Take the help of a good game developer and get your idea transformed into a full-fledged gaming app. We will tell you why.

 

 Let us check some of the stats of the gaming sector:

  1. Mobile gaming revenue is estimated to be at $78 billion worldwide in 2020 and is expected to cross $ 100 billion in 2023.
  2. The mobile gaming industry in the US alone is expected to give revenues of over $ 12 billion by 2025.
  3. Tencent, the top gaming company, earned revenues of over $5 billion in the fourth quarter of 2019. 
  4. Asia continues to dominate the gaming market. It added revenue of $42 billion in 2018-19. North America came next with revenue of $ 9.8 million.
  5. 15.2 billion mobile games were downloaded across both the Apple App Store and Google Play Store in the second quarter of 2020.
  6. In 2020, mobile phone users spent at least 200 minutes per day browsing their mobiles.
  7. Google Play Store recorded 12.4 billion game app downloads in the second quarter of 2020.  
  8. The topmost video game companies are Sony, Microsoft and Nintendo.
  9. The leading game app publisher on mobile devices is Moon Active.
  10. The arcade mobile games generated revenue of $ 6 billion in 2016 and it is expected to touch $ 10 billion by 2023.
  11. Candy Crush Saga remains the most successful mobile game of all time even seven years after its release. It continues to generate revenue in millions. It is one of the top-grossing gaming apps on the iPhone.
  12. Pokemon GO is another gaming app that generates 10 million unique monthly users even now just in the US.

 

Which mobile game app should I go for?

Do you think action and racing games earn the most revenue? You are wrong!

The most popular mobile game genre is the casual mobile game with the puzzle genre coming second at 56.5%.

  1. Casual Mobile Game Apps
  2. Puzzle Mobile Game Apps
  3. Arcade Mobile Game Apps
  4. Action Mobile Game Apps
  5. Racing Mobile Game Apps

This is followed by strategy-based mobile games, card games, word games and board games.

But what is significant is the average game session length. It is the shortest for arcade, racing and sports games. In fact, the casino and card mobile games come first in the average session length with an average time of up to 22 minutes per play.

A high ratio of stickiness (ratio of daily active users and monthly active users) was observed for puzzle, word, board, card and casino games. This indicates the genre’s ability to retain players over a long period.

The average revenue earned per day per user is the highest in role-playing and strategy mobile games. This genre also has the highest conversion ratio at 1.6%

Are you having an idea about creating a mobile game app? Go for it now. You can monetize your game app and earn good revenue from it.

 

Is it costly to design a mobile game app?

Is creating a mobile game app expensive? How much money does it take to develop a mobile game app?

What do you think? Generally, people think that designing a mobile game is very costly. It is partly true.

Let us think about it from a different perspective. If you design an ordinary app and release it in the market, how often do you think people are going to use the app? Ordinary apps will be downloaded and opened only when required. You open a food delivery app only when you have to order food. You open a calculator app only when you have to do complex calculations. You open an e-commerce app only when you have to shop online.

Is it the same with a mobile game app?

Game apps are opened almost every single day. People stay on the app for more time per day.

Use this as an advantage to earn money.

If you look at it from an investment perspective, gaming apps give you better returns when compared to other apps.    

Getting a game app designed is costlier than designing other apps. But there are methods to reduce the app designing costs. Hire the services of effective game developers who design mobile game apps at the most affordable prices. They have the experience of devising strategies that help reduce the overall game development cost.

 

How to make my mobile game app?

Designing a mobile game app is easier said than done. There are various online tutorials that help you at every stage of game development. Also, now with free game engines, it is easy to develop games. But for holistic mobile game development, from the initial game design model to the final game upload, it is always better to have it done by an efficient game development company. This way, you focus on your idea and strategy while they design the game app for you.  

 

How to make money with my mobile game app?

Designing a mobile game app is just half the task done. The next crucial part is monetizing your mobile game app. How do mobile game apps make money?    

The first task is to have maximum downloads of your mobile game app. This is done in many ways-

  • Marketing through various social media platforms
  • Influencer marketing
  • Paid advertising on social media platforms and Google PPC

A good digital marketing agency will help you through social media marketing and paid mobile game app advertising. This is to ensure your game app not only reaches the target audience but also gets the most downloads.

Make your mobile game app a free-to-play app. This is the best way to get more downloads. Once you get an audience to play the game, you can start earning in many possible ways. 

 

Freemium format of mobile game apps

If your game app is free, how can you make money from your mobile game app?

Before, when games were introduced on mobiles, the paid format was the only way to earn. The player pays once and plays as much as he wants. But with growing competition, the paid format became less lucrative. A better way to get the game downloaded and still earn money was the freemium format. Here, you allow free downloading and playing, but with limited functionality. If players are to proceed to the next level or get an enhanced gaming experience, they have to opt for- 

  1. In-app purchases
  2. Subscriptions

But this format works when players are hooked to the game and do not mind spending a few bucks to keep them engaged.

 

In-app purchases

In-app purchase refers to the money paid by the player to increase his gaming experience. A majority of the gaming apps have the in-app purchase option. This is not done, exactly, as a revenue-generating model but its primary focus is to keep the players engaged in the game.

Most action games use the in-app purchase format to earn revenue. This is done through the purchase of virtual coins or currencies. These coins can, in turn, be used to purchase additional armory to destroy the enemy or to replenish the health on difficult levels or create personalized avatars.

In Candy Crush Saga, you use the in-app purchase to keep playing if you have run out of lives. In Clash Of Clans, Gems can be purchased to build the villages and complete the ongoing war.

The in-app purchases can be divided into two types-

  1. Consumables
  2. Durables (Non-consumables)

The consumable content is something that is used or depleted and can be purchased more than once. For example, in a word game or a puzzle game, you purchase hints using coins. You use them to help you solve the game. Once the hints get used up, you can purchase it again. This gives the game apps an opportunity to earn. Actually, there is no limit on the money a user can spend to buy the consumables.  

One more way to increase your in-app revenue is through the sale of durables (non-consumables). Non-consumable is when the player gets to keep the virtual purchase with them forever. For example, if a player purchases a special weapon, they retain it for as long as they are using the game app. The same goes for unlocking a bonus level through an in-app purchase. This increases the overall gaming experience rather than just helping to advance to the next game level. Also, as a player, it is value-for-money when you are able to use the in-app purchase permanently.

Nowadays, many game apps offer the flexibility of both consumables and durables. For instance, in Call Of Duty, a player has the option to purchase modern warfare through CP (Call-Of-Duty Points) either for a set number of days or for a lifetime. Of course, it costs more if you opt for a lifetime purchase. But for the die-hard COD fans, this is worth it.  

Make the in-app purchases more attractive by offering discounts to players. The virtual currencies can be sold in bundles with the highest bundle purchase having the biggest discount.   

Many of the games retain the in-app purchase option. The key is to integrate them strategically into the game at the right time such that the players feel its need.

The world’s top downloaded games earn the most through in-app purchases. The consumable Pile of Gems in Clash of Clans and extra moves in Candy Crush Saga have the highest purchases. This format works well for high-budget game app releases that have the backing of popular game publishing houses. But it is another story for the amateur indie game apps. Here, the in-app purchases do not contribute significantly to the overall mobile game app revenue when compared to the ads revenue.

 

Ads

Ad monetization has outscored all other revenue formats in recent years. For a freemium or free game, the ads work magic in monetizing the app.

The mobile game app advertising comes in several formats like-

 

Interstitial ads-

These are full-screen ads that are usually placed at transition points of the game. The transition points may be the completion of levels or a certain time interval. The ad can be in the form of an image or video. The full-screen video ads usually reward the players in the form of extra coins, a hint or an extra life. Clicking on the ad takes the player to the URL or landing page that has been set. The GK quiz and word connect game, Quiz N Win, opts for the interstitial ad format and has strategically positioned the timing of the ad at each two-level game completion.  

 

Native Ads-

These ads appear with the flow of the game and layout. These are embedded in such a way that they are felt like a part of the game. The challenge in native ads is their placement. The best example of a native ad is its display on the boundary or ground in a cricket game or on billboards in a car racing game. Another example is in the fantasy sports game app. Here you see an ad image banner blended amidst the various game options available. Also, in a cricket game app, the logos on a player’s t-shirt is actually the native ad. It is placed in a contextual way that is unobtrusive yet recognizable as an advertisement. The most common example of the native ad in a mobile game app is the small horizontal patch-like banner that usually appears at the top or bottom of the screen.

 

Expandable Ads-

Expandable Ads are first shown in the form of banners that when swiped or tapped takes over the screen and become a full-screen image or video ad.      

 

Rewarded Ads-

The rewarded ads are nothing but the interstitial or the banner ads that reward the players in one form or another when viewed for the entire time duration. The incentive may be in the form of extra life, coins, points, hint or something else that enhances their gaming experience. The popular GK and word connect game Quiz N Win rewards the players with extra coins for watching the ads.    

 

Dynamic & Static game ads-

The dynamic game ads like the ones displayed in billboards and logos are interactive and can be changed or updated in real-time based on demographics or player preferences. The static ads are pre-designed and are delivered in the same manner throughout the campaign.

 

Playable game ads-

The playable game ads usually showcase a brief video of how the game is played and then include a call-to-action at the end directing the viewer to the app install page. It can also contain an actual interactive game demo. These types of ads are usually found on FB and Instagram. This ad format can also be placed inside a mobile game app as a cross-promotion for any other game app of the same publisher or developer.

Of all the mobile game app ad formats, the rewarded video ads and the interstitial ads are the most popular pick.

 

Subscriptions

The subscription plan is the premium experience that you offer to your players who are willing to pay for it. When a player buys a subscription, they become its loyal fan. While the in-app purchase is designed for a player to buy and keep, the subscription plan is about offering access. The access may be to different exclusive avatars or extra hints for each game and so on.

For instance, in fantasy sports, subscribed members can have access to exclusive tournaments. Minecraft offers monthly subscription plans in the form of Realms and Realms Plus. Here, a player is offered a private game server to play along with their invited friends without the intrusion of the public.  

Many-a-times, the ads in a game disturb the player’s momentum. If a player wants uninterrupted gaming, one option is to offer them a subscription plan for an ad-free game. For instance, the popular word game Jelly Shift offers an in-app purchase plan of $2.99 for an ad-free gaming experience. Even though this format is popular on YouTube or Spotify, mobile game apps also offer such plans.  

So for a subscription plan, the idea is to offer a lifetime reward to the players. The subscription plan works best for games that have already an established fan base. But initially, expecting revenue generation from the subscription format will not work in your favor. As you work towards making your game the best for players, you can introduce the subscription plan.

 

What is the best ad format for my mobile game app?

The best type of ad for your mobile game depends on the game format and the player preferences. For an independent game developer, earning revenue through ad formats count. Big game publishers usually stick to in-app purchases and subscription models. Also, many go for the hybrid format and usually combine in-app ads and in-app purchases. 

 

Can my mobile game app make money?

If your game offers something interesting to the players, eventually it will be downloaded more and played often. To make that magic happen, work continuously on your game and keep bringing new updates that will keep the players hooked to the game.

Always get your mobile game app designed by trusted game developers so that they guide you from A to Z. It is not easy to design a mobile game app unless you are a dedicated game developer. It is even more difficult to monetize the game app and make it earn money for you.

Even so, a good idea and a neat execution with proper strategies in place right from the time of planning to its final execution with a continuous support and update system in place will definitely help you in the long run to make your mobile game app a success. 

        

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Blog date 11-01-2021
Category : Mobile Application

The New Signal Messenger App And Its Rising Popularity

The signal is all over. From Elon Musk of Tesla fame’s popular two-word tweet “Use Signal” to your local and international tech group chats, there is a buzz around the latest Signal messenger app. It has been endorsed by Twitter CEO Jack Dorsey and Anand Mahindra, the chairman of Mahindra Group. It has toppled WhatsApp and is now at the top of the free messaging apps search results in the App Store. Since Elon Musk’s famous tweet, it has been the most downloaded messaging app in Germany, Switzerland, Hong Kong, Finland, and many other countries. Such a surge made it difficult for the Signal app mobile number verification of new accounts. It has been resolved now.

 

What is the issue with WhatsApp?

WhatsApp has issued a new privacy policy update saying that it will share the data of the users with other Facebook companies. What it basically means is that the user data in WhatsApp would now be integrated across multiple platforms that the parent company Facebook owns. Its new privacy policy comes into force from 8th Feb 2021. Even though the data is encrypted end-to-end, the integration of user data with other apps has not gone down well with the users and many have threatened to move to other better messaging apps like Telegram and Signal. So is it curtains over for WhatsApp? 

 

What is Signal app and why is it gaining popularity?

Signal app is a free messaging and voice-talk platform similar to WhatsApp but with one most important difference “Privacy”.  In fact, the tagline of the Signal messaging app is “Say hello to privacy”, a line that will resonate well with the users and make them want to trust the brand.

The Signal Wikipedia page gives the information that even though the initial release of Signal app was on 29th July 2014, its stable release on Android was in December 2020 and on iOS was on 10th January 2021.

The Signal app runs on donations got from the non-profit Signal Foundation organization. The Signal Foundation was started by Brian Acton, co-founder of WhatsApp and Moxie Marlinspike, the CEO of Signal messenger app.

 

Benefits of Signal app:

  1. The messages, audio and video calls, group calls and even the stickers sent are end-to-end encrypted. This encryption technology that Signal first created is now used by WhatsApp and Skype.
  2. The messages on your chats can be set to disappear after a certain time. This time gap can be customized based on user needs.
  3. The users cannot automatically add other people to the groups unless they get their permission.
  4. The messages on Signal are stored on the local end device, which is your mobile phone. The Signal app servers do not store the data nor does it allow the users to backup their Signal chats on the cloud servers (Google Drive or iCloud). This means that when you migrate to a new number or get a new mobile device, you cannot transfer your messages on the new device or number.   
  5. Signal app can also be accessed on the laptop or desktop just like WhatsApp. But the difference here is that all the chats that are on your mobile device do not get loaded on the laptop and vice versa.
  6. You can send a message to any user on your contact list. Users who do not have Signal app installed on the phone will be sent messages through regular SMS.
  7. The audio and video calls on the Signal app are end-to-end encrypted. This is shown through the small padlock icon next to the phone icon.   
  8. To migrate an existing WhatsApp group to the Signal app, you have to create a new group on Signal by adding just one member of the group. Now, share a generated group invite link on the WhatsApp group that you want to shift to the Signal app. The users can join the newly formed group on Signal by clicking on the link.  
  9. You can also send messages to yourself on the Signal app through the ‘Note to Self’ option. By this, you can keep a list or a note of important things.
  10. Signal app gives you an option to blur your profile photo.

 

Trivia About Signal App:

Brian Acton who co-founded WhatsApp resigned in September 2017 regarding a dispute over its monetization. Mark Zukerberg and other people leading Facebook and WhatsApp wanted to monetize it through ads and in-app subscriptions and Brian was against it.

After resigning from WhatsApp, Brian Acton founded the Signal Foundation with Moxie Marlinspike, a security researcher who was the brain behind Whisper Systems (now, Open Whisper Systems) that launched RedPhone app or the predecessor of the Signal app. This non-profit foundation focused on private communication through encryption of messages.

Brian Acton invested $50 million into the Signal app and since then it has been a favorite among the journalists and human rights activists. Julian Assange though had reservations about it saying that even though the encryption system was good for Signal app, the endpoint that is the mobile phone on which the messages are stored could be hacked.

Signal app was popularized during the George Floyd protests in the United States when it was recommended by Twitter CEO, Jack Dorsey due to better encryption and privacy. It was later that a new feature was added to blur the faces in the profile photos in response to the heightened monitoring of the ‘Black Lives Matter ‘protestors by the federal agency.

Initially, the Android version of Signal supported encrypted messaging for SMS and MMS. It later started sending and receiving encrypted messages through the data channel.  

 

Conclusion

The signal is very clear. People need trust and Facebook/WhatsApp has failed in it miserably. It is time to switch over to Signal now!

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